Fenton&Fenton
Digital Design, EDMs, Social Media, Campaign
Designed EDMs and social media assets for Fenton&Fenton's Artist Rising Talent Exhibition, Winter Edit, and Bright Friday digital campaigns.
Fenton & Fenton annually spotlights emerging artists nationwide, showcasing their dedication to art and travel-inspired objects.
The EDMs highlighted artists and their creations, garnering votes from the company's diverse clientele. This exposure provided artists with an opportunity to connect with a nationwide audience through their work.
Invitation Reels were created to generate excitement and anticipation for viewers, as well as to provide information on how to vote and RSVP for the extravagant event.
Videos were crafted for the ten shortlisted artists, showcasing their creative process, artworks, and studio environments. These videos aimed to become memorable and attract more votes for the eventual winner.
At Fenton & Fenton, we designed fifteen distinct email templates, all aligned with our brand. We would then select the layout that best matched the specific campaign brief. This ensured the right message and content were used for the right audience.
EDM Designed for an optimised smooth audience journey from mobile to web store
A second video explains how the artworks assist customers in decorating their homes.
We developed extra social media content, inspired by artwork colours and themes, to further the narrative and help customers infuse art into their living spaces.
