Brand Identity for Yoga Guru

As a Graphic Designer, my role in this project encompassed various facets, including logo and type design, illustration, photography, front-end web design and production assistance, all geared towards optimising efficiency and ensuring a user-friendly experience. For the design, I drew inspiration from the natural elements associated with yoga practice, such as 'wind, water, fire, earth, and ether,' using a harmonious palette of muted colors.